CREATIVE & STRATEGIC CONSULTATIONS

Thought Partner • Dramaturg • Experience Designer • Project Advisor

CORE OFFERINGS & ADVISORY SERVICES

I partner with artists, directors, producers, cultural institutions, brands, and tech teams to design audience-centered experiences, site-specific projects, and narrative environments across physical, digital, and hybrid spaces.

Drawing on over two decades of experience as co-founder and co-artistic director of Third Rail Projects and director of the Global Performance Studio, I offer strategic guidance, conceptual dramaturgy, and practical design solutions for projects at all stages of development.

1. Audience-Centered Experience & Immersive Design

  • Crafting interactive flows, agency, and spatial storytelling for live performance, brand activations, and installations.

  • Designing participant journeys, intimacy protocols, and spatial ethics for immersive and interactive formats.

  • Scoping audience entry points, onboarding, and multi-sensory environment design.

2. Site-Specific & Site-Responsive Strategy

  • Adapting performance, ritual, and installation to unique architectural, environmental, or heritage sites.

  • Deep site-mapping, environmental integration, and spatial design for non-traditional venues.

  • Navigating logistical and creative constraints in complex, real-world environments.

3. Dramaturgy & Narrative Worldbuilding

  • Conceptual development, script/score consulting, idea-mapping, writing, and story architecture.

  • Designing multi-platform narrative ecosystems bridging physical spaces, print artifacts, AR/VR, and digital media.

  • Troubleshooting narrative pacing, spatial logic, and thematic coherence.

4. Commercial, Corporate & Tech Advisory

  • Executive thought partnership for brand activations, major media entities, entertainment, and tech innovation labs.

  • Expert advisement on experience design, product testing, trend forecasting, and audience engagement.

TRACK RECORD

TRACK RECORD & FEATURED CONSULTATIONS

Corporate, Tech & Brand Advisement

  • Google — Experience Design & Interactive Strategy

  • Netflix — Immersive Worldbuilding Consult

  • Future of StoryTelling (FoST) — Workshop & Advisement

  • Faith Popcorn’s BrainReserve — Cultural & Trend Consulting

International Productions & Creative Labs

  • The Phantom Detective (Beijing, China) — Experience Design Consultant

  • Flex Ensemble (Hannover, Germany) — Immersive Design Workshops

  • Black Russian (Moscow, Russia) — Consultant to Creative Producers

Engagement MODELS

ENGAGEMENT MODELS

  • Strategy Sessions & Deep Dives: Focused 1-on-1 or team sessions to troubleshoot specific creative, spatial, or narrative challenges.

  • Project-Based Scoping & Dramaturgy: Extended project involvement across production phases, covering concept development, staging, or experience design review.

  • Bespoke Workshops & Masterclasses: Tailored intensives for institutions, university programs, or creative teams focusing on immersive methodology and experience design toolboxes.

INITIATE A CONSULTATION

If you have a project that would benefit from consultation in experience design, site-specific strategy, or narrative worldbuilding, please submit an inquiry with your project timeline, estimated budget, scope, and primary objectives, or email tom@thirdrailprojects.com directly.